Asus Copies iPhone X’s Design With ZenFone 5, Says Their Notch Is Smaller Than “Fruit Phone X”

ASUS, a Chinese company is the latest to announce a phone called ZenFone 5 with an iPhone X-like notch at the top.Just after introducing, ASUS has then taken a jab at Apple, saying that our notch is smaller than “Fruit Phone X”. What does it mean? Here are the details in brief for you.

With other smartphone makers also producing new handsets that include the most popular notches of their won, it is increasingly clear that this is one trend that isn’t going away anytime soon. In fact, it looks like Apple’s use of a notch in the iPhone X design is something that we can experience on future iPhones which are going to need similar notches if they are to incorporate Face ID, the technology that necessitates such notches, at least in Apple’s case.

Asus’s latest ZenFone 5 phone announced with an iPhone X-style notch, which looking familiar even though it doesn’t possess anything remotely closed to Apple’s TrueDepth sensor for Face ID. Asus, on the other hand, takes great pains to point out that its notch is smaller – meaning an overall screen-to-body ratio of 90% for the ZenFone 5. An improvement over the iPhone X’s 86% when compared to ZenFone 5. However, the fact remains that the notch is still there regardless, not to forget the bottom chin which the X doesn’t have but the ZenFone does. This isn’t the only case of the notch is to have four corners of the phone display stretch to the edges?

Asus also let itself down during its unveiling of the ZenFone 5 by simply calling it the iPhone X the “Fruit Phone X.” Really, Asus?

Regardless of how it went about introducing the device at this year’s MWC 2018, the ZenFone 5 will ship with a 6.2-inch display, that’s bigger than the iPhone X’s screen, but no matter what display is used. The fact is that it has a great big bit missing out of the top of it that most people are likely to focus on. The integration of the notch implies to be the way smartphone makers have chosen in order to be able to create bezel-free designs while also offering the cameras and sensors that any modern high-end smartphone demands. While the iPhone X’s TrueDepth Camera-based notch uses (ambient, proximity and other sensors) to reflect and take your Face ID for unlocking your phone. Here’s an explanation of how 2018 phone unlocking will be: The Chaos Of Unlock Your Phone In 2018 [Explained]

Personally, we still not really sure what to make of the notch, and while Apple got a better way with it to some extent because of incorporation of an advanced tech there in the form of Face ID. It was the thing as a way of making the iPhone X instantly recognizable in the crowded smartphone market. Now that is no longer the case thanks to every smartphone maker following suit.

(Source: Vlad Savov [Twitter])

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