Apple Launches 2016 12-Inch MacBook And 13-Inch MacBook Air Refresh [Check Details]

Apple today announced a 2016 update to its existing 12-inch MacBook line that brings new processors and alongside it also introduced another goodness into the world. The Cupertino-based company has also made available to purchase 12-inch MacBook in new exterior finishes, technical improvements including faster flash storage and garphics performance, and of course the battery life enhancements been derived through an improved hardware and software. Here are the complete details!


2016 12-inch MacBook

Potential new owners with a focus on how this 12-inch MacBook hardware looks will be pleased to learn that the latest is available in four aluminum finishes. Joined the existing line-up of gold, space gray, and silver is a “gorgeous” rose gold option for the first time on MacBook.

New hardware measures in at a stunning 13.1 mm, still comes with the awesome Force Touch-enabled trackpad, fully-fledged with highly responsive keyboard, and to say some, it also manages to squeeze an extra hour of battery life out of the integrated package.

This updated range of MacBook features sixth-generation Skylake dual-core Intel Core M processors which is clocked up to 1.3GHz. They offer Turbo Boost speeds up to 3.1GHz for thar additional performance as and when deemed necessary by the underlying system. The stack also brings up to 25-percent faster graphicxs performance thanks to the new HD Graphics 515 integration inside the hardware.

12-inch MacBook is offered in two configurations via Apple’s physical and digital outlets. Consumers can however opt for a MacBook with a 1.1GHz CPU and 8GB RAM for $1,299. Alternatively, those who have a little addition to spend can upgrade the processor and internal storage capacity for $1,599.

Apple’s Senior Vice President of Worldwide Marketing, Phil Schiller, seems to truly believe that this MacBook is the future of notebooks:

MacBook is the thinnest and lightest Mac we have ever made and it’s our vision for the future of the notebook. Customers are going to love this update to MacBook, with the latest processors, faster graphics, faster flash storage, longer battery life and a beautiful rose gold finish.

Here are the full detailed specs of the new 12-inch MacBook:


2016 13-inch MacBook Air

Apple has also upgraded its 13-inch MacBook Air model, bringing in 8GB RAM as standard across all configurations. Other specs and prices of the 13-inch MacBook remains the same for the 2016 refresh.

For India, Apple made them available to purchase through Authorised Resellers in two different configure-to-order options.


Price and Availability

  • MacBook with 1.1 GHz dual-core Intel Core m3 processor (Turbo Boost speeds up to 2.2 GHz), 8GB of 1866MHz LPDDR3 RAM and 256GB of flash storage – Rs. 1,06,900 (MRP)
  • MacBook with 1.2 GHz dual-core Intel Core m5 processor (Turbo Boost speeds up to 2.7 GHz), 8GB of 1866MHz LPDDR3 RAM and 512GB of flash storage – Rs. 1,29,900 (MRP)

Both the new 12-inch MacBook and 13-inch MacBook Air are available to acquire right now.

(Visited 70 times, 1 visits today)