Micromax Launches Canvas Spark 2 With Android 5.1 Lollipop For Rs 3999

The second-generation of Micromax Canvas Spark 2 is here. The company’s latest more affordable smartphone in its Canvas series. Preloaded with Firstouch language solution, Scandid, Kindle, Hotstar, Clean Master, Swiftkey, Snapdeal and more apps. More details on this new initiative hardware can be be found right here.

In brief, the successor smartphone comes with 5-inch display, is powered by a 1.3GHz quad-core processor, only has 4GB of internal storage but expandable with microSD card support (up to 32GB). Software it runs on Android 5.1 Lollipop, and it is a dual SIM smartphone offers 3G HSPA+, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS and is backed by a smaller 1800mAh battery package. Camera-front, it sports a 5MP rear Fixed-Focus shooter with LED flash and a 2MP front-facing sensor.

It will be available in Black colorand comes with a set of accessories such as charger, data cable, earphones and screen protector inside the retail box. The Micromax Canvas Spark 2 is priced at Rs 3,999 and will exclusively go on sale through Snapdeal starting at 12:00 PM on September 20 onwards through flash sales. Registrations for the sale starts at 10:00AM on Sept. 23rd, 2015.

Vineet Taneja, CEO, Micromax said:

The Canvas Spark proved to be a huge success for Micromax, selling over half a million units in less than two months of its launch. With the Canvas Spark 2, we are yet again reaffirming our commitment to massify the smartphone and Internet usage in the country. Currently, smartphone penetration stands at 12% in the country and 3G adoption is also barely 10%, which presents a huge opportunity to upgrade. We believe that the e-commerce channel is also expanding and the 3-4K category will be the next frontier. Micromax with its strong brand presence and great product offering focused on democratizing technology, has historically cemented itself as the most preferred brand for the mass smartphone segment. With this launch, we are looking at adding a further impetus to this and drive the overall entry into smartphone category.

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