Lava has launched Lava Iris Win 1, the company’s first Windows handset under Lava brand and to compete with Celkon Win 400. With Flipkart partnership, Lava has made a deal by selling its newly launched Windows Phone 8.1 smartphone through Flipkart’s e-commerce website exclusively.
It sports a 4-inch WVGA display, is powered by a 1.2 GHz quad-core Qualcomm Snapdragon processor, 5MP primary camera with LED flash and a 0.3MP VGA sensor. The Lava Iris Win 1 is a dual-SIM smartphone and support 3G connectivity on the fly.
Commenting on the launch, Navin Chawla, Vice President and Head-Product, LAVA International Limited said:
At LAVA we always endeavor to provide our consumers with best possible choices in terms of design, features, apps, services and now platforms as well. We are pleased to add Iris Win1 – Windows powered device in our smartphone portfolio for consumers who are looking for Windows platform.
Michael Adnani, VP – Retail & Head of Brand Alliances, Flipkart said,
We are excited to introduce the first LAVA smartphone powered by Windows on our platform. We are confident that this exclusive partnership will help us expand our offering of products and technology which is in tune with our customer requirements. The exclusive launch of LAVA Iris Win1is an extension of our commitment to bring world-class products for our customers backed by our superior service.
Rajiv Ahlawat, Director – Mobility, Microsoft India said,
I congratulate LAVA on the launch of their first Windows Phone. The Iris Win1 will be available to Indian consumers exclusively on Flipkart. Our deep engagement with local OEMs is one of the engines of growth for Windows Phone and we are proud of our partnership with LAVA. With the Iris Win1, Windows Phone is now available to a whole new group of consumers in India, who are looking for innovation and value.
- 4-inch (800 x 400 pixels) capacitive touch TN screen display
- 1.2 GHz quad-core Qualcomm Snapdragon processor
- 1GB RAM, 8GB internal memory, expandable memory with microSD
- Windows Phone 8.1 OS
- Dual SIM (2G + 3G)
- 5MP camera with LED Flash, BSI+ sensor
- 0.3MP front-facing camera
- 3.5mm audio jack, FM Radio
- 3G, WiFi 802.11 b/g/n, Bluetooth, GPS
- 1950 mAh battery
The Lava Iris Win 1 is priced at Rs. 4,999, available to buy via Flipkart from December 4th.