New iPhone model on its way and every next-gen device released has gone on to outsell its predecessor, dating back to the iPhone 3G outselling the original iPhone, the whooping success of the 4.7-inch iPhone 6 and 5.5-inch iPhone 6 Plus have been popular among cunsumers because of their larger screen, has now created some doubt on whether Apple will be able to continue that trend in the future.
Larger screened iPhones were a long-awaited hardware feature that actually was previously limited to Android-based devices and other smartphones. Whereas the new iPhones are also slimmer and feature a faster A8 processors and improved iSight cameras, but regarding the next comer we have something to capture. Nevertheless, a new survey from RCB Capital Markets suggests the so-called “iPhone 6s” could evidently be more popular than the iPhone 6 and iPhone 6 Plus. Here’s why?
The research firm RBC Capital Markets surveyed 6,000 individuals about their smartphone purchasing decisions and found that loyalty remains strong among Apple customers, suggesting that the company should be able to increase iOS adoption and revenue going forward.
“While there has been concern regarding AAPL going ex-growth in Dec-Qtr, our survey work shows carrier contracts are the bigger driver for refresh cycles, implying 6s cycle should be positive given contract renewals and sustained expansion of 4G networking in China. We are raising our estimates ahead of Street expectations for June, FY15/FY16 but maintaining our OP rating and $150 target.”
Specifically, it found that 83.4% of current iPhone customers intend on staying with Apple, and 64.2% of Samsung customers expressed their future commitment to the South Korean handset maker. While 50% of customers who plan on purchasing a new iPhone will do so in the next 12 months, with longer battery life the most requested improvement. Refresh!
Next-Generation iPhone (6s) may retain similar physical designs of its predecessors, incuding 4.7″ and 5.5″ screen sizes. Rumored to feature an A9 chipset with 2GB of RAM, Force Touch, improved camera, 7000 series aluminum, a new rose gold color option., improved Touch ID recognition and more.