Google’s YouTube property is now all set to provide an ad-free video subscription for the first and foremost time. In an effort to generate some extra revenue and on the other hand for the frustated users who can,’t stand for YouTube pre-roll video ads, the team behind YouTube prepping to implement a subscription-based tier with no advertising after all. More details on the news “YouTube ad-free subscription service” can be found after this jump.
YouTube plans came in the form of emails which the site sent out to content partners on Wednesday. As per The Verge report, the upcoming YouTube service may cost as much as US$10 per month? Indeed, it will allow YouTube users to watch movies streaming without any ads.
If such service really pans $10 a month, and accurate. YouTube ads that infuriating will be gone for ever, and I can’t discuss about the users who will find such a value proposition sufficiently appealing as to really generate some real revenue for YouTube.
It will offer ad-free videos as well as the ability to store videos offline on their mobile devices, for a price expected to be around $10 a month. It will also let creators put their videos behind a paywall so that only subscribers to the premium version can view them, sources said.
I deny paying $10 per month for the always free YouTube channel. Because, there are millions who upload their videos to generate money and earn through YouTube videos, and why people pay beyond knowing that there will be no revenue can be made from now onwards – after the YouTube subscription will be laid on.
It’s Google, who really made several people earn money through Google search and YouTube service through Adsense ads and now deciding to put an end for that, it not a fair reason. So, this was my thought shared with you and do you really want to pay 10 dollars a month for that which it won’t pay your revenue?
Apart this, Google must be borderline unrealistic if it thinks an ad-free YouTube experience should be priced higher than a Netflix or Amazon Prime subscription.
According to the terms linked to in YouTube’s email, the paid program will go into effect on June 15 and will offer content creators a 55 percent cut of all subscription revenue aspects to user’s own videos, behind a paywall and means their subscriptions will need to sign up for the premium version of YouTube in order to view them.
The email YouTube sent out to its partners reads in part:
Your fans want choices. Not only do they want to watch what they want, whenever they want, anywhere, and on any device they choose, they want YouTube features built specifically with their needs in mind.
We’re excited to build on this momentum by taking another big step in favor of choice: offering fans an ads-free version of YouTube for a monthly fee. By creating a new paid offering, we’ll generate a new source of revenue that will supplement your fast growing advertising revenue.
Finally, Google is really gearing up YouTube, perhaps, to do so it can in an effort to make more profit share. Believe it or not, Google’ YouTube division almost generated $4 billion in revenue in 2014, the costs involved in keeping YouTube app and running essentially is hardly a cheaper endeavor, with one report indicating YouTube’s bottom line is “Roughly Break Even” Even With A Billion Users and YouTube not living up to growth potential according to some analysts.
However, with this latest move from Google’s YouTube coming, only to compete with the likes of Netflix Inc, Hulu LLC et al.